Michigan Economic Developers Association

Your Partner in Growing Your Community

IEDC Managing Economic Development Organizations

Managing an EDOThis event will be held on Thursday, April 12 - Friday, April 13, 2018, at the East
Lansing Marriott at University Place in East Lansing, Michigan.


This advanced course will focus on the key principles and practices of professional management in economic development. It will define excellence in economic development and explain the fundamentals of managing for results, outcome-based performance, organizational assessment, stakeholder identification, vision and mission scope, organizational culture and more. Also, participants will learn how to engage their board or council, staff and community stakeholders, constituents, and customers to achieve results in job creation, tax-base stabilization and community growth and development. Since EDOs differ from one another depending on their available resources, location, and mission, this course is designed to equip a leader of any organization to make the right decisions.

Course Highlights:

IEDC green blue to use

  • Outcome-based management and performance
  • Managing conflict and developing a statement of ethics
  • Understanding and evaluating the EDOs core competencies
  • Serving the customer and measuring customer satisfaction
  • Improving knowledge management and internal processes
  • Working with board/city council members, staff and community stakeholders
  • Team building, determining hiring needs, and managing budgets
  • Leveraging existing resources and working with regional organizations


April 12

8:30 - 9:00 a.m. Registration

9:00 - 10:30 a.m. Managing for Excellence: An Introduction to Managing Economic Development Organizations
Successful Economic Development Organizations (EDOs) are distinguished by their ability to be innovative in their program activities and to quickly react to changes in the marketplace. To do this, an EDO manager or Executive Director must engage the board of directors and staff to create an efficient and effective organization. Participants will be introduced to the various aspects of EDO management, with an eye toward achieving organizational excellence.

10:30 - 10:45 a.m. Break

10:45 a.m. – 12:00 p.m. Defining an Organization's Identity
Before embarking on ambitious plans for community improvement, EDO leaders must first determine “who” or “what” the organization is. In order to plan for where you want to go, you must know where you are. In this session, participants will look closely at the structure of their own organizations, including formal components such as value and mission statements and less tangible elements like organizational culture and communication styles.

12:00 p.m. - 1:15 p.m. Lunch on your own

1:15 - 2:45 p.m. Envisioning the Future
An effective organization has a clear sense of itself and where it wants to go. It can clearly articulate its direction, purpose, goals, and rationale for the actions it is pursuing. This session will examine strategic planning and how EDO leaders can best facilitate that process among stakeholders and the Board of Directors.

2:45 - 3:00 p.m. Break

3:00 - 4:30 p.m. Serving the Customer
EDOs have different ways of defining their customers. Some may see city hall as the primary customer, others business leaders or the community as a whole. All EDOs should have a clear sense of who their customers are and what they expect. If the customer's perception of your organization is positive, i.e., they perceive you will offer them a quality product, they are likely to continue to do business with you. This session will focus on how organizations can meet and exceed consumer expectations.

April 13

8:30 - 9:00 a.m. Registration

9:00 - 10:15 a.m. Improving Internal Processes
In order to better serve the customer, it is important to closely explore the organization's internal processes. This session will look at ways for EDOs to best align organizational processes toward delivering customer value. In addition, participants will identify methods that will help structure meetings and develop training so that employees are able to work collaboratively to solve problems and deliver results to the customer.

10:15 - 10:30 a.m. Break

10:30 - 11:45 a.m. Defining Leadership
EDOs need strong boards to provide strategic leadership and to leverage resources. Unfortunately, many boards fall short of their full leadership potential. How can the expertise and experience of board members best be utilized? This session will explore some of the pitfalls of board management and look at various strategies to fully engage board members in developing and implementing a strategic agenda.

11:45 a.m. - 1:00 p.m. Lunch on your own

1:00 - 2:15 p.m. Measuring Performance / Case Study
With internal processes improved, how can an organization know if the changes are having an impact on performance? To do this, EDO managers employ a number of tools to monitor day-to-day progress, assess performance and most importantly, measure community impact. In this session, participants will review the steps for successful achievement of outcome-based performance in an organization.

2:15 - 2:30 p.m. Break

2:30 - 4:30 p.m. Organizational Ethics: Focus on EDOs
As organizations and institutions evolve, underscoring the need for regular education about acceptable conduct in the profession and the organization is needed to ensure long-term growth and development. This session will focus on ethics and EDOs. It will help participants work through case studies to better understand ethics and economic development.

4:15 - 4:30 p.m. Wrap-up/Evaluation/Certificates

*Agenda subject to change.

Attendance Policy

**PLEASE NOTE: In order to receive full IEDC certification credit for this course and a certificate indicating course completion, participants must attend the entire course and stay through the final session on the last day. Please make travel plans accordingly.**


Finkle JeffThis course will be led by Jeffrey A. Finkle, CEcD, President & CEO, International Economic Development Council. Jeff Finkle is a recognized leader and authority on economic development. With the formation of IEDC in 2001 following the merger of the Council for Urban Economic Development (CUED) - where he was president for 15 years - and the American Economic Development Council (AEDC), Jeff set the course for a more effective and influential organization. Today IEDC is the world's largest economic development membership organization and is a $5 million annual operation that is renowned for its leadership in professionalizing and diversifying the field of economic development.

DennyColemanAccompanying Jeff will be Dennis G. Coleman, CEcD FM HLM, Co-Founder and Partner of Community and Economic Development (CED) Solutions LLC. Denny assists clients with overall project visioning, strategy, leadership, and consultation, utilizing his four decades of local and national experience to help them realize their goals. Mr. Coleman’s reputation as one of the leading economic development professionals in the United States, combined with his deep knowledge of development strategies, enables him to bring progressive ideas and forge effective networks among multiple and diverse stakeholders to advance the most complex initiatives. Between 1990 and 2015, Mr. Coleman served as Chief Executive Officer of the St. Louis County Economic Council, which eventually merged with the City’s St. Louis Development Corporation, under his leadership, to form the St. Louis Economic Development Partnership. He has guided a national best practice model to help the region’s economy recover after losing 59,000 jobs and $4.4 billion in wages in defense-related jobs. He was instrumental in the acquisition and development of the World Trade Center St. Louis, the Metropolitan Education Training Center, Foreign Trade Zone expansion, a regional network of business incubators, and major projects such as the 550-acre NorthPark business park, an $882 million development in Lemay, and the Buzz Westfall Plaza/Northland Shopping Center redevelopment. In all, Mr. Coleman’s leadership has helped generate and/or retain tens of thousands of jobs in the region and attracted in excess of $2 billion in public and private investment. Mr. Coleman has served as chairman of the International Economic Development Council. He has testified before Congress on several occasions and continues to be a highly respected national authority on economic development issues and policy, including the economic impact of immigration, solutions for income and equality and the interface between talent development, job training and economic development. For his efforts, he has been recognized four separate times by the St. Louis Business Journal as one of the “Most Influential St. Louisans,” and has received numerous other local, state and national awards and commendations, specifically including the Lifetime Achievement Award for Excellence in Economic Development from the International Economic Development Council (IEDC).

Registration Fees

You must pay before the event in order to attend.

IEDC/MEDA Member Non-Members Date Ranges
 $490  $640  By C.O.B. March 1
 $630  $780  March 2 - March 28
 $650  $800  After March 28

Cancellation Policy

Cancellations must be submitted in writing at least 10 days prior to the beginning of the Course. An email to This email address is being protected from spambots. You need JavaScript enabled to view it. is acceptable. Participants registered for the Course that do not cancel and who do not attend will be charged the full price for the Course.


East Lansing Marriott at University Place, 300 M. A. C. Ave, East Lansing, MI 48823 - University C&D Ballrooms

Hotel Reservations

Hotel rooms are available at the Marriott for $145++/night. Call 517-337-4440 by 3/15/18 to receive this special rate (be sure to say that you are attending a MEDA event and not IEDC). Or, click here to reserve your stay.

Recertification Credits

For currently Certified Economic Developers (CEcD's), this program qualifies for (3) Level 1 Recertification Points.

This event has been approved for (2) continuing education credits for Economic Development Finance Professional (EDFP) certification from the National Development Council (NDC). Use the form on this page to claim your credit.


Print Friendly, PDF & Email

MEDA Regional Networking and Knowledge Exchange

This networking event will be held on Friday, February 3rd, 2017, at Lockhart's BBQ in Royal Oak, MI.handshake

Sponsored By: PM Environmental


You've spoken out and we've heard you! MEDA members have requested more time for networking and MEDA's Membership Committee made it a goal to increase member engagement for the Association. MEDA members are invited and encouraged to bring their local partners to this casual evening of meeting and mingling. To add to the value, you will go home with information that will help you do your job more efficiently and effectively, which is MEDA's Mission and Vision for you.


Brownfield Redevelopment in 2017

The first segment will cover recent changes to Brownfield Redevelopment Financing Act 381 as well as current funding legislation under the Clean Michigan Act (CMI). The MDEQ will also touch on nearby Brownfield projects to give you a local prospective on what can be done with this tool.
Dan Gough, Brownfield Coordinator, Michigan Department of Environmental Quality
Ron Smedley, Jr., CEcD, Brownfield Redevelopment Coordinator, Remediation and Redevelopment, Michigan Department of Environmental Quality

The second segment will cover the Environmental Protection Agency’s (EPA) Brownfields program, which provides direct funding for Brownfields assessment, cleanup, revolving loans, job-training and area-wide planning. Funding is used to facilitate leveraging of both public and private funds for the reuse of brownfield properties across the country. The program has shown great success locally in Oakland County, Michigan. Since 2005, the county has received four assessment grants totaling $2.6 million. They also received a Revolving Loan Fund Grant in 2002 and EPA Pilot Grant in 2000. All grants were obtained either on their own or as part of a coalition. Each grant has resulted in a significant amount of environmental cleanup, private investment and job creation throughout the county, thus meeting the goals of the EPA. The EPA grant program has become extremely competitive. However, it can result in great success with the right application.
Mike Kulka, P.E., Co-Founder and CEO of PM Environmental

Other Details

Cost: Free, but please sign up in advance.

Time: 3:00 p.m. - 5:00 p.m.

Print Friendly, PDF & Email

2017 Annual Meeting Location and Hotel Reservation Information

Haworth InnConference Location

Haworth Inn and Conference Center

225 College Ave., Holland, MI 49423


Hotel Reservation Options

There are rooms available at the Haworth Inn and Conference center, but there are two other top notch locations in the area that you could stay.

Haworth InnHaworth Inn and Conference Center

This cozy hotel provides just what you need for a nice conference experience.

225 College Ave., Holland, MI 49423

  • Cost: $119.00 + 5% City Tax + 6% Sales Tax (exempt with copy of certificate)
  • Room Types: Double Queen, King or King - Accessible
  • To Reserve: Call 616-395-7200
  • Cutoff Date: Monday, July 17th


CityFlatsCity Flats Hotel

This hotel will provide a unique botique experience. - Just a 3-minute walk from the conference at the Haworth Inn

61 E. 7th St., Holland, MI 49423

  • Cost Option 1: $152.10 + 5% Occupancy Tax + 6% State Tax (exempt with copy of certificate) for King or Double Queen
  • Cost Option 2: $188.10 + 5% Occupancy Tax + 6% State Tax (exempt with copy of certificate) for Junior Suite
  • Cost Option 2: $215.10 + 5% Occupancy Tax + 6% State Tax (exempt with copy of certificate) for Master Suite
  • To Reserve: Call 616-796-2100
  • Cutoff Date: Monday, July 31st


CourtyardCourtyard by Marriott

This hotel is business-friendly, fun and relaxing. - Just a 4-minute walk from the conference at the Haworth Inn

121 E. 8th St., Holland, MI 49423

  • Cost: $159.00 + 11% Sales Tax
  • Room Types: Double Queen
  • To Reserve if Arriving 8/15: Call 616-582-8500
  • To Reserve if Arriving 8/16: Call 616-582-8500 or click here
  • Cutoff Date: Monday, July 17th - extended to 24th, but you have to call after the 17th to get the rate
Print Friendly, PDF & Email

Thank You to Our 2018 Annual Meeting Sponsors


Consumers Energy
DTE Energy
Michigan Economic Development Corporation


AKT Peerless Environmental and Energy Services
Bay Future, Inc.
Great Lakes Bay Michigan Works!
Midland Tomorrow
Saginaw Future Inc.


Delta College
Detroit Regional Chamber
Envirologic Technologies, Inc.
Hoyden Creative Group
Indiana Michigan Power
ITC - A Fortis Company
Lansing Economic Area Partnership (LEAP)
Macomb County Department of Planning and Economic Development
Oakland County, Economic Development and Community Affairs
PM Environmental
Saginaw Valley State University

Friends of MEDA

Ann Arbor SPARK
Battle Creek Unlimited
Butzel Long
Chase Bank
Chemical Bank
Frankenmuth Credit Union
Frankenmuth Downtown Development Authority
Frankenmuth Economic Development Corporation
Norfolk Southern
Shiawassee Economic Development Partnership
Spicer Group
The Right Place, Inc.

Print Friendly, PDF & Email

Economic Development Methods and Strategies Book

This book is a great tool in better understanding economic development methods and strategies. Organizations can use this as a guide for training new employees on current methods and strategies, or for new board member orientations. Educational instructors teaching urban development can incorporate this book into their lectures and provide an in depth look into economic development. This book is also a useful guide for individuals whose primary job is not economic development, but have some economic development responsibilities.

Economic Developer Executives can use this book as a desk reference in their office. The book includes a CD interactive that allows you to view the content of the book through your computer. The CD interactive design allows you to pull information out of the CD for presentation handouts and reports. Click on the links below to browse the first chapter of the book, download the brochure or download the order form.

Print Friendly, PDF & Email

Member Login

Corporate Sponsors

dte-energy michigan-economic-development-corp

Web Sponsors


Contact Us

Michigan Economic
Developers Association
P.O. Box 15096
Lansing, MI 48901-5096
PH: 517-241-0011