From:                              Cassandra Jorae <cjorae@medaweb.org>

Sent:                               Wednesday, December 14, 2011 9:50 AM

To:                                   brownj@medaweb.org

Subject:                          Certified Business Park Program Newsletter October 2011

 

 

Certified Business Park Program Newsletter

October 2011

 

Dear Cassandra,

 

CBP Application Process and Form Changes


MEDA has changed the process to a mostly electronic application with hopes of a quicker and easier certification process.

The new criteria's of certification/recertification are as follows:


1. Materials are due June 1st of the park's inspection year. This allows the inspectors' time to inspect before the winter months. Parks will be notified in December of their upcoming spring recertification.

2. There will be only one form for all certifications/recertifications (you will still need to send us updated covenants and site maps). This form will be sent to you as an Excel spreadsheet. For the first (re)certification the park manager/owner has to fill out the blank form, for following years, they will get the form emailed back to them with a copy of the most current covenants on file, and they will only need to make the necessary changes. You can see the new CBP certification/recertification form here.

3. First time applicants you can find the new form on the website. Currently certified parks must contact MEDA for their previous years form.

4. The inspectors will be given a new handout to give to the parks after inspection; this form will give tips and a checklist on how to start using the marketing benefits that come along with certification.

Please contact the MEDA office with any questions.

 

2012 Upcoming Park Inspections


Below is a list of the parks that are scheduled for recertification in 2012. Inspectors and park managers/owners please be aware of your upcoming inspection.
MEDA staff will send you the new form shortly, but you can also find it here.

Northern Lower Peninsula

First Street Business Park

Pere Marquette Industrial Park

White Cloud Industrial Park

 

Southwest Michigan

Centreville Industrial Park

Greenville Industrial Park

Three Rivers Airport Industrial Park

 

Mid-Michigan

Alma Industrial Park

Big Rapids Township Airport Business Park

Grand Ledge Willis Industrial Park

Ithaca Industrial Park

Samuel Combs Industrial Park

South Ithaca Industrial Park

St. Louis Woodside Industrial Centre

Williamston I-96 Industrial Park (Phase 1)

 

Southeast Michigan

Central Business Park

Donald E. Shelton Industrial Park

Edward F. Redies Industrial Park

Haggerty Corridor Corporate Park

Sauk Trail Business Park

 

DON'T FORGET TO HAVE YOUR MATERIALS IN BY JUNE 1ST SO THAT THE INSPECTORS HAVE A CHANCE TO INSPECT BEFORE SNOW FALL.

 

Dart Development Announces Ground Breaking

Press Release

Dart Development Group

 

Lansing, Michigan, September 6, 2011: Dart Development Group will break ground this fall on the first speculative building in Phase II of Oakwood Executive Park in Lansing. Site preparation is underway at the location, the corner of Pine Tree Road and Development Drive. The new building will offer real and personal property tax abatement opportunities to qualifying tenants through Delhi Township. Specifications of the new building include:

  • 40,000 total square feet available
  • Suites from 10,000 square feet and up
  • Each suite will include: a truck dock, a grade level door, 28 foot clear warehouse space, and a finish to suit office area 

"We are running out of room. We have leased over 40,000 square feet this year and our occupancy at the park is at 95%. This new building will offer up to four companies a great place to do business," said Marsha Zimmerman, Marketing Manager of Dart Development.

Dart Development Group's last spec building was 40,500 square feet - which they completed in 2010 and is now fully leased. The new spec building reflects their continued confidence in the region's potential.

 

Check out dartdevelopment.com for future details on the expansion at

Oakwood Executive Park or call 1.888.DART.001.

 

CNC Machining Centers Coming to Mersen

The Daily News

GREENVILLE - Mersen USA has been receiving some very important shipments all week.

 

Two large CNC machining centers will be delivered on a total of 19 flatbed trucks.

 

This is the single largest investment that Mersen has made in its Greenville facility (Greenville Industrial Park) since they purchased Graphite Engineering in 2006.

 

"From the city's perspective, we appreciate the company investing in the community," City Manager George Bosanic said. "We are fortunate to have a company that is well managed and experiences consistent growth despite the economic challenges."

 

The total investment included a 14,000 square feet addition, one large CNC vertical turning lathe with a footprint of 29 inches by 33 inches and one large CNC bridgemill with a footprint of 30 inches by 43 inches.

 

The two machines will enhance Mersen's already dominant presence in the graphite machining industry and increase its ability to machine large cross sections of material with extremely high precision for a wide array of industrial applications.

 

Office and Human Resource Manager Karen Thomas said this is a multi-million dollar project.

 

"Mersen produces the largest billets of isostatic graphite in the world," said Mitch Taylor, general manager, in a press release. "It only makes sense that we have a resource within the Mersen Group to machine billets of this size, this investment puts Mersen in a very good position for the future of our industry."

 

Mersen USA is part of the Mersen Group located in France. It was previously known as Graphite Engineering and Sales Co. The Greenville site has more than 35 years of experience in machining graphite materials.

 

As one of the largest machine shops within the Mersen Group, Greenville is able to satisfy its customer's demands with quick response deliveries and quality machined parts.

 

Industries that they serve are aluminum, OEM and end users of high temperature vacuum furnaces, aerospace, refractory, solar and many more.

 

Separate from this investment, Mersen has purchased just over 10 acres of property adjacent to the existing facility and will provide enough room for future expansion.

 

"This is evidence of Mersen's commitment to the Greenville plant and ensures that we will remain a significant resource for the high temperature activity for Mersen," Taylor said.

 

The machines are scheduled to be fully operational by November of this year. Both have the capability to machine metal and graphite.

 

Mersen has been experiencing steady growth, hiring is expected along with this expansion, but job creation is not a guarantee.

 

CBP Discussion Group on LinkedIn

 

The Michigan Economic Developers Association (MEDA) is always looking for new ways to promote the Certified Business Park (CBP) program as well as provide opportunities for park owners and operators to interact and share ideas. This is why MEDA recently added a discussion group for CBP owners and operators on the popular, business connection-oriented social media website, LinkedIn. To access the CBP Discussion Group click here.

If you don't already have a LinkedIn account, it is free and easy to sign up for one. You can also access the CBP Discussion Group on LinkedIn by going to the CBP Webpage and clicking the "Follow us on LinkedIn" button. This group is open to the public, so anyone interested in Certified Business Parks can join!

Go there now! We have already started two discussions:

  1. "Have you signed up for Google Analytics yet? If so, how are you using it?"
  2. "What methods do you use to market your Certified Business Park webpage?"

 

Monthly Hits to CBP Pages Remain Steady

 

Every month MEDA updates their "2011 CBP Website Hit Report", which gives CBP members an opportunity to see how many hits their park's web page gets.

As you will see on the report, hits to the site continue to be steady in comparison to 2010. Click here to view the 2010 report.

If you have any tips or advice on how you direct traffic to your CBP site, please share with the MEDA staff so that we can pass it along to the CBP community.

 

Improve Hit Results for Your CBP


And other ways to benefit from Google Analytics

(Not on Google Analytics yet? Email Jordan to find out how to start!)


1. Find your Simple URL! Go to cbp.medaweb.org; click "CBP Simple URL's," which is the last option on the left column menu. These URL's are easy to remember, easy to share, and can be added to printed materials!

2. Your park link could be added to the following partner websites:

       a. Your own company

       b. Convention and Visitors Bureau

       c. State of Michigan

       d. Area realtors

       e. City

       f. County

       g. Township Association

       h. On those sites, consider the "Sites and Buildings Available" page

3. Your park link - with or without an article - could be added to the above partners' print or electronic newsletters.

 

4. Remember to SHARE links. Offer to put their link on your site and in your newsletter as well. Sharing links not only builds partnerships, but it improves web hits!

5. Check where hits are coming from on Google Analytics. Make connections between the countries and cities that your CBP is receiving hits. Is there a company from Japan local to you that might have looked at your web page? Is there an industry in the area that the hits are coming from and can you market to that industry?

6. Check the dates of the web page hits on Google Analytics. If hits are trending the same days, was a marketing piece put out in that time period? Judge the effectiveness of the pieces that way!

7. Make sure your CBP page is up to date! According to Google, the more often you update your content, the more often you will be visited by fresh bots. The MEDA staff is always ready to update your page with new content. Contact the MEDA office 517-241-0011 with questions.

8. Post on the CBP discussion board on LinkedIn. Use the full name of your park or community on your page for more chances to be picked up by search engines.

9. Go to where your hits are coming from. If a majority of the hits on your Analytics report are from a certain area, see if there is a trade show or event that you could exhibit.

 

MEDA Region 4 - Highlights on Mid-Michigan


The terms Central Michigan and Mid-Michigan are used interchangeably to describe this region's proximity in the state. The Capitol of Michigan, Lansing is located in Ingham County in Mid-Michigan. Saginaw, Midland, Bay City and Flint are other major cities in the region.

Central Michigan's economy is primarily agricultural, which corn, sugar beets and soybeans being the most grown crops, with strong job growth in construction and hospitality. This region is very stable economically with much help from General Motors, Michigan State University, the State Government, and the Sparrow Health System.

The area is connected to other regions of the state through an intricate highway system, making commuting, traveling and hauling easy for industries and individuals.

 

Mid-Michigan is a busy destination, growing constantly, but maintaining a hometown-heritage atmosphere in many of its towns and cities. The inner part of the Thumb by Bay and Huron Counties surrounds the Saginaw Bay. Towns that lace the Bay are filled with vacation homes, cottages, golf courses, restaurants and boat charters are available among many other activities.

 

In the summer, there are many fishing and hiking destinations, such as the Sleepy Hollow Campground in Laingsburg. Take your friends and family out to a ballgame at the Lugnut Stadium in downtown Lansing. Festivals include the Common Ground Music Festival in Lansing, the Elsie Dairy Festival and the Pumpkin Festival in Caro. Finding your way through a corn maze is easy here - there are several in the area!

 

In the winter, hunting and ice fishing are popular sports. Shop and enjoy the beauty of the Victorian homes Chesaning Christmas Candlelight Walk or visit Jackson in November for the Rose Festival Christmas Wish Craft Show - just in time for Christmas shopping!

Mid-Michigan Certified Business Parks


Big Rapids Township Airport Business Park

Coleman Industrial Park

Eastwick Industrial Park

Grand Ledge Willis Industrial Park

Ithaca Industrial Park

Leslie Business Park

Oakwood Executive Park

Samuel Combs Industrial Park

South Ithaca Industrial Park

St. Johns Industrial Park

St. Louis Woodside Industrial Centre

Valley Center Technology Park

Webberville Business Park

Williamston I-96 Industrial Park (Phase I)

Sincerely,


Jordan Brown
Michigan Economic Developers Association

Quick Links 

 

New To The Program!

 

Congratulations Recertifications!

Albion Industrial Park

 

 

 

 

 

 

 

 

 

This email was sent to cjorae@medaweb.org by cjorae@medaweb.org |  

Michigan Economic Developers Association | P.O. Box 15096 | Lansing | MI | 48901

 

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